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THE FOUNDATIONS · MOTION

If time slows, the movement is slow

Motion is slow and editorial: the page settles gently, chapters reveal at the guest's own pace. Three absolute rules: nothing advances by itself, there is at most one ceremonial moment per screen, and whoever asks for less motion receives the same design, still.

Why slow and never hurried: decision 3 on the path

The websites' motion, here

The palace across its lawn, the central arch standing between the two wings.

O PALÁCIO

O palácio está de pé desde 1787.

The arrival settle and a chapter reveal. Slow motion stretches the same gesture so its anatomy can be seen. The real tempo is the websites' own.

Five tempos

From the gesture confirming a tap to the ceremonial moment. Hover a row and it moves at its own tempo: the difference is felt rather than read.

response

Confirms a tap

transition

One state gives way to another

reveal

Content arriving as you scroll

page

A page change

ritual

One per screen, never two

Four curves

A curve that rises fast and settles slowly is an arrival. One that leaves slowly and accelerates away is an exit. What arrives is never hurried, and what leaves does not compete with what enters.

standard

The response to a tap

enter

Everything arriving: fast in, slow to settle

exit

Everything leaving accelerates away

gentle

Heights and sizes only

Less motion, on request

When a guest asks their phone or computer for less motion, the website does not switch animation off: it removes the travel and shortens the timing. An element still appears softly, but no longer moves. The guest receives the same design, still. Never a lesser version.

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