Valverde Lisboa
Thresholds
Doorways, windows, the edge between garden and street. The city is glimpsed, never surveyed. Privacy is the subject.
The subject holding from image to image.



THE FOUNDATIONS · PHOTOGRAPHY
With a shared palette, typography and framing, it is photography that makes each House unmistakable. So each House has a subject of its own, and the subject is a shooting rule, not a suggestion.
Each block type has a fixed frame, the same across the four websites: the opening image is horizontal everywhere, the detail vertical everywhere. The photograph is chosen to fit the frame, never the other way round. Every block measures exactly the same across the four.
The two formats come from your own archive: the great majority of the photographs supplied already carry this proportion, and cropping to it costs little. More radical formats would cost every interior its ceiling and floor.











